October 14th, 2011, 4:10 pm

I wouldn’t be surprised if AT&T had people on the other end hand processing orders for one part of the activation process. We have a tendency to think that there is software at every point in along the process these days, and that is just not the case.


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Jeremy Zilar Jeremy Zilar is a Content Strategist and Blog Specialist at The New York Times.
He and his wife Juliette and son Kepler, live across from Prospect Park in Brooklyn, New York.

E-mail: jeremyz [at] nytimes.com